Is the Recession a State of Mind?

It is interesting how that word, "Recession" strikes fear into the very heart of all Americans. But the truth is, the media drives our fear. We hear of this company and that company failing. We hear of layoffs and job losses. We might have even been one who was pink slipped and so it only adds to the reality that the world is crashing down around us.

Is it really? There is no doubt that there is truths to companies folding, people losing jobs and the rise of costs. However, when these things happen without the strength of the media behind them, we rarely take notice unless we are the one who's company folded or job is lost. So how much is reality and how much is state of mind?

My opinion? There is an old saying that life is 10% what happens to you and 90% on how you deal with it. If you lose a job and jump right back in like you normally would with an optimistic attitude. Chances are that you will soon have another job. If you sit home, bemoaning the fact that you are another check in the statistics of what the recession is doing you will not. Don't jump in without researching things. It isn't that money is not being made today during this current economic situation, it is that you need to look for where the opportunities are.

Let us look at the Great Depression. Some investors made a great deal of money during this period of time. How? They looked at what was undervalued, needed and knew to ride it out. Men such as Floyd Bostwick Odlum and John Maynard Keynes invested in such undervalued firms and were millionaires when the Depression finally ended. Despite the Depression, some companies leveraged their advertising and came out ahead of their competition. An example today is any industry around weight loss is still moving forward. Consultants for Companies such as Isagenix are diversifying into the chocolate industry cross marketing to not only the weight loss industry but the energy/focus products that have flooded the market. Again, a product line not suffering as greatly in the current markets. People can give up traveling but not their chocolate.

Get education. Companies such as Wealth Masters are teaching people how to eliminate debt even in today's markets. Such education should include how to maximize and increase your cash flow. You need to network with the positive people in the world and quit watching Continuous Negative News. You need to make sure you know how to market in today's rapidly changing market. The Internet has expanded how we do business to the whole world. But it is full of traps and pitfalls. Make sure you are getting what works and not just what people are selling you. That is why I opened Balanced Freedom. I wanted a company that taught me how to market. I wanted to know that I was getting the most for my advertising dollars. Since getting that education, there has been no looking back.

So is the Recession a State of Mind? No, it is real. Just look at the statistics, the closing businesses, the struggling Real Estate and the job losses. For the World, the recession is a real impacting event. However, the question is, will you let the 10% of what is going on, affect the 90% of you will do with it. Will you rise above when everyone else is bemoaning their fate. The answer... that is totally up to you!